Advertising concept of constructing world's largest LED screen to flash feel-good images. $100,000.
Obtaining scores of new cars and taking them out into the countryside for filming. $1,000,000.
Replacing most of the cars with a combination of headlights and CGI. $300,000.
Film crew and distribution costs. $2,000,000.
Taking a beautiful gospel children's song that became a civil rights anthem and re-using it to sell cars that assuage environmental guilt. Worthless.
All figures have been pulled randomly from the air. I have no idea. However, much of the shoot was indeed done with CGI.